Trade Show Giveaway Ideas 2016: Make a Lasting Impression

Greetings fellow marketers! Are you preparing for your upcoming trade shows and looking for ways to make your brand stand out? If so, you have come to the right place. Trade shows are the perfect way to showcase your products and services, but to truly make a lasting impression, you need to offer something extra. In this article, we will share some innovative trade show giveaway ideas for 2016 that will attract potential customers and help you stand out from the competition.


Trade shows offer a unique opportunity to highlight your brand and connect with potential customers. While the trade show floor can be overwhelming, trade show giveaways can help you lure in potential customers and capture their attention. However, with so many companies vying for attention, standard giveaways like pens and notepads may not be enough to cut through the noise. To make the most impact, you need to be creative and stand out from the crowd.

In this article, we will share 15 innovative trade show giveaway ideas for 2016 that will help you make a lasting impression on potential customers. From wearable technology to eco-friendly products, these ideas will help you engage with potential clients and get your brand noticed.

1. Branded Wearables👕

Customized clothing is a great way to promote your brand at trade shows. Branded t-shirts or hats can double as walking billboards and help spread the word about your brand, even after the event is over.

For an added touch, consider using wearable technology in your giveaways. Smartwatches or activity trackers are great giveaways for potential customers who are interested in fitness or technology. Your brand will stay top-of-mind every time they use your useful giveaway.

2. Eco-Friendly Products🌳

Consumers are becoming increasingly environmentally conscious, and eco-friendly products are a great way to connect with potential clients who share the same values. Consider giving away reusable water bottles or canvas bags with your company logo.

If you really want to stand out, consider giving away a plantable seed paper. These innovative products can be planted and grow into flowers, herbs, or even trees.

3. Mobile Device Accessories📱

With the increasing use of mobile devices, giveaways like phone cases, chargers, or pop sockets can come in handy for potential customers. It is a great way to increase brand exposure and offer practical support for potential clients.

4. Customized Flash Drives💾

Flash drives are useful to everyone. Customized flash drives are even better than standard technology giveaways. With your company logo, contact information, and other essential details, your potential clients can carry their presentations, photos, and videos with them.

5. Stress Balls🧘

Trade shows can be overwhelming, and stress balls can help potential clients relieve some tension while promoting your brand. Customized stress balls are inexpensive and practical giveaways for anyone.

Trade Show Giveaway Ideas 2016

Now that we’ve seen some of the best trade show giveaway ideas for 2016, let’s go into more detail on how these ideas can be implemented.

1. Branded Wearables👕

Branded wearables can help promote your brand in a unique way. For instance, you can give away customized headbands, t-shirts, or even socks. Customers will appreciate the practicality and uniqueness of your giveaway, and your brand will stay top-of-mind long after the trade show is over.

You can also consider giving away wearable technology gadgets like smartwatches, fitness trackers or activity trackers. These gadgets are popular, and everyone would want to get their hands on them. This type of giveaway could win you new customers and keep your brand fresh in the minds of current clients.

2. Eco-Friendly Products🌳

Eco-friendly products are a great way to show your customers that your brand is environmentally conscious. Giving away eco-friendly products like reusable water bottles, tote bags, or even compostable items that stand out from the standard giveaways is a great way to stand out. It also sends a positive message about your brand and helps you create a long-lasting impression with potential clients.

In addition, consider going the extra mile by giving away plantable seed paper. These papers are embedded with seeds and can be planted after use to grow into flowers, herbs, or even trees. Clients who receive these plantable papers will appreciate the gesture and be reminded of your brand every time their flowers bloom.

3. Mobile Device Accessories📱

Mobile devices are everywhere, and people rely on them for communication, entertainment, and even work. Giving away mobile accessories like phone cases or chargers is an excellent way to promote your brand and offers practical support. Customized pop sockets or phone stands are also popular; they can be used by anyone and give your brand a daily reminder always.

4. Customized Flash Drives💾

Trade show attendees are always looking for ways to store and transfer digital files. Customized flash drives provide an excellent opportunity to market your brand while catering to this need. Clients will find them useful and won’t hesitate to use them, thus increasing your brand’s visibility. Plus, they’re small and easy to carry around, so your potential clients can take them anywhere they go.

5. Stress Balls🧘

Trade shows can be stressful for attendees, and stress balls are an inexpensive way to help relieve some tension. Customized stress balls with your brand’s logo will help promote your brand while giving potential customers a way to de-stress. This can leave a positive impression of your business, and attendees are likely to visit your booth again.

6. Personalized Treats🍰

People love getting treats, and personalized treats are even better. Consider branded snacks like cookies, candies, or chocolate with your logo. These goodies can help break the ice and make your booth more inviting.

7. Customized Notebooks📓

Notebooks are still important in today’s digital age. Customized notebooks with your logo or slogan display your organization and bring a touch of professionalism to your booth. Those who are into taking notes or jotting things down will never forget your brand

8. Promotional Pens🖊️

Customized promotional pens are still a staple of trade show giveaways. However, to stand out, invest in high-quality and design pens that would make a lasting impact on attendees.

9. Selfie Sticks🤳

Selfie sticks are a popular trend, and people love taking photos of themselves with their friends and family. Give away customized selfie sticks with your brand’s logo, and attendees will use them to take pictures and promote your brand.

10. Tech Accessories🎧

Consider giving away tech accessories like earbuds or Bluetooth speakers. These items are popular and useful, and attendees will appreciate the gesture. These tech items will make your brand stand out from the competition, and they will leave with a useful souvenir they will always use.

11. Customized Travel Mugs🥤

Customized travel mugs are practical giveaways that attendees will appreciate. These mugs can be reused, and they’re eco-friendly, making them a great promotional tool for your brand. Plus, each time an attendee uses it at home or work, it can serve as a permanent advertisement.

12. Popcorn Maker🍿

A popcorn maker is a unique giveaway that will draw attendees to your booth effortlessly. The smell of popcorn is irresistible and would make your stand more welcoming. Plus, your brand is sure to stay in the attendees’ minds with a popcorn maker in their hands.

13. USB Power Banks🔋

USB power banks can charge mobile devices while attendees are on the go, making it easy for them to keep their devices fully charged. By giving away branded power banks, you’re providing an important service while promoting your brand. This would make a lasting impact on attendees, considering the importance of staying connected with devices every day.

The Trade Show Giveaway Ideas 2016 Table

Trade Show Giveaway Ideas 2016 Features
Branded Wearables Customized clothing or wearable technology gadgets
Eco-Friendly Products Reusable water bottles, canvas bags, or plantable seed paper
Mobile Device Accessories Phone cases, chargers, pop sockets, and stands
Customized Flash Drives Portable and Easy to carry around
Stress Balls Inexpensive giveaway and Relieves Tension
Personalized Treats Branded Snacks like Cookies, Candies, or chocolate
Customized Notebooks Professional touch and perfect for taking notes
Promotional Pens High quality and design pens that make a lasting impact
Selfie Sticks Fits the popular trend and customized sticks
Tech Accessories Earbuds, Bluetooth speakers, and others
Customized Travel Mugs Eco-friendly, reusable mugs
Popcorn Maker Unconventional and unique gift
USB Power Banks Portable and Provide important charging services

Frequently Asked Questions (FAQs)

1. What are the best trade show giveaway ideas for 2016?

Some of the best trade show giveaway ideas for 2016 include branded wearables, eco-friendly products, mobile device accessories, customized flash drives, stress balls, personalized treats, customized notebooks, promotional pens, selfie sticks, tech accessories, customized travel mugs, popcorn makers, and USB power banks.

2. How can I make my trade show giveaways more effective?

You can make your trade show giveaways more effective by choosing unique and useful items, printing them with your brand name and contact information, and incorporating them into your marketing strategy. For instance, you can promote your giveaways on social media or as part of a contest or raffle.

Yes, you can customize your trade show giveaways with your company logo and contact information. This can help promote your brand and make a lasting impression on attendees.

4. What are the benefits of giving away eco-friendly products?

Giving away eco-friendly products shows that your brand is environmentally conscious, which can help attract like-minded customers. Eco-friendly products are also practical and can be reused, making them a perfect way to advertise your brand while protecting the environment.

5. Should I invest more in high-quality giveaways or choose inexpensive items?

It depends on your marketing strategy and budget. High-quality and unique giveaways are more likely to stand out and make an impression on attendees. However, inexpensive items like stress balls or pens can be just as effective if they’re useful and customized with your brand name.

6. Can I give away multiple items at the same time?

Yes, you can give away multiple items at the same time, as long as they complement each other and promote your brand effectively. For instance, you can give away eco-friendly tote bags filled with branded snacks and customized water bottles. This would make a lasting impression on attendees and promote your brand in a unique way.

7. How do I choose the best trade show giveaway for my brand?

You can choose the best trade show giveaway for your brand by considering your target audience, budget, and marketing strategy. Think about what items would be useful and relevant to your potential customers, and how you can customize them to promote your brand. You can also seek advice from experienced marketers or research successful giveaways from past trade shows.


Trade show giveaways are an excellent way to promote your brand and attract potential clients at trade shows. Innovative and unique giveaways can make a lasting impression that sets your business apart from the competition. In this article, we’ve shared some of the best trade show giveaway ideas for 2016, ranging from wearables to eco-friendly products to mobile device accessories. These ideas are customizable, practical, and perfect for building brand awareness and engaging with potential clients.

Remember that to make the most impact, your giveaways need to be creative, useful, and relevant to your potential clients. Consider customizing your giveaways with your company logo and contact information and incorporate them into your marketing strategy to maximize their effectiveness. With these tips and ideas, you’re sure to make a lasting impression on attendees and generate leads that can help grow your brand.

Closing or Disclaimer

Thank you for reading our article on trade show giveaway ideas 2016. We hope you’ve found it informative and valuable for your upcoming events. We reiterate that the trade show giveaways you choose should be relevant, unique, and practical to your potential clients. You can customize them with your brand name and contact information, promote them on social media, and incorporate them into your marketing strategy to maximize their impact.

Please note that the trade show giveaway ideas 2016 listed in this article are for informational purposes only. The products may have changed in model, design or features since our publication of this article. Also, the suitability of the ideas listed may vary depending on the target audience, budget, and marketing strategy of your business. We advise you to research and seek expert advice as you choose the best trade show giveaway for your brand.